Guatemala City Hub initiated Shaping Climate to scale awareness and action towards reducing plastic pollution. Through this, the Guatemala Hub connected 100 households who did not previously recycle with a recycling company to foster their waste separation and collection of plastic waste. To do this, the hub partnered with a local plastic recycling company to pick up plastic trash in households at no cost for two months. Secondly, they educated and convinced 100+ households to recycle plastic. Finally, on Earth Day, the hub gathered with 100 households, media, and experts to give them a deep training about Plastic Pollution and Recycling.
One year later, connected households still continue recycling with the same company.