Head of Greater China and Head of Asia, GSMA. GSMA is the world’s largest mobile trade association. Represents GSMA in Asia, especially China, to closely work with governments, mobile industry leaders and its ecosystem to encourage industry innovation, promote advanced technologies and business models, and enhance the sustainable growth in the industry. Joined GSMA in 2011 from London then relocated to Hong Kong. Former Vice-President, Business Development, Asia, and has been a key figure and leader in the development of GSMA in Asia. Formerly, extensive experience in media, government relationships and business management in both mainland China and United Kingdom. MBA, University of Surrey; BA in Education.