Degree (Hons) in Human Sciences, University of Oxford, UK. Formerly: Director, Integrated Marketing, EMEA region, Siebel Systems; successfully launched Siebel's entry into the hosted CRM space with Siebel CRM On Demand in early 2004. 2005, joined BT as Global Services Head of Marketing, UK; currently, Chief Marketing Officer, Asia, Middle East and Africa, responsible for designing and delivering integrated marketing plans across these regions. Leads BT's global customer showcase programme, responsible for 10 innovation centres. Mentor for BT graduates. Leads the BT diversity and corporate social responsibility programmes in Asia. Works closely with the British Chamber of Commerce. Chair, Marketing Society, Hong Kong.