Hugh’s passion for poverty eradication was sparked when he was a young activist in Australia. With a team of friends and supporters he formed the Global Poverty Project (2008) as an education and advocacy organisation committed to building a movement of Global Citizens taking action to end extreme poverty. In August 2012, GPP launched the annual Global Citizen Festival - a music event on the Great Lawn of New York City’s Central Park that coincides with the UN General Assembly meeting in September. Free tickets to the Festival are available to global citizens who join the movement to end extreme poverty by 2030, and take “action” to earn their admission. Over the last four years, global citizens have taken nearly 3 million actions in the fight against extreme poverty. These actions have resulted in 87 commitments and policy announcements. Hugh was featured on Forbes 30 Under 30 (2012), was named as one of Fast Company’s 100 Most Creative People in Business (2014), and received the GQ Man of the Year Award for Chivalry in 2014.