eL Seed uses Arabic calligraphy and a distinctive style to spread messages of peace, unity and to underline the commonalities of human existence. His artwork can be found all over the world and consistently aim at unifying communities and redressing stereotypes. Born in 1981 in Paris to Tunisian parents, he was disconnected from his Arabic roots, speaking only the Tunisian dialect of the language at home. In his teenage years in a kind of quest for his identity, he began to delve into his own heritage and learned to read and write standard Arabic.It was during this journey that he began to develop his artistic style of calligraphy, which would later bring him worldwide acclaim. He found that Arabic calligraphy was a way of building a link between his equally important French and Tunisian backgrounds and as he matured, eL Seed began to use that same calligraphy as a tool to build bridges all over the world. Whenever he works within a community, he spends a long time researching to find an appropriate quote to summarise the voice of the community he is working within and to underline his key principals of love, respect and tolerance. His work has been shown in exhibitions and in public places all over the world including most notably on the façade of L’Institut du Monde Arabe in Paris, in the favelas of Rio di Janeiro, on the DMZ in between North and South Korea, in the slums of Cape Town and in the heart of Cairo’s garbage collectors neighbourhood. In 2017, he won the UNESCO Sharjah Prize for Arab Culture. He was named a Global Thinker in 2016 by Foreign Policy for his project ‘Perception’ in Cairo. In 2013, he collaborated with Louis Vuitton on their famous ‘Foulard d’Artiste’.