Bharathi is a business technologist with over 20 years of experience in the intersection of IT and the business of consumer products. She drives agile and analytically enabled digitization of commercial and brand building operations across all markets of Asia. Extensive experience in CRM, digital marketing, BI, sales force automation, analytics, eCommerce and on large-scale shared services outsourcing. Prior to Coca-Cola, Bharathi has worked in Procter & Gamble and has spent the past 20 years across Japan, Singapore and India in a variety of different IT and shared services roles.