One Earth Innovation

One Earth Innovation is a green product incubator focused on creating a new generation of sustainable consumer goods. It focuses on leveraging the power of business to address the most ecologically challenged areas of the economy. It is currently developing a low-energy kettle and washing machine, a low-water shower, a food preservation container, a home composting unit and a recyclable bottle cap. To encourage individuals to adopt greener lifestyles, One Earth Innovation uses various marketing tools to influence a sustainable change in consumer behaviour.