CIEN+ (formerly XL Alliance) is a business and marketing strategy firm where business leaders and companies come to unlock the potential of Latino and multicultural markets. With offices in New York City and Bogota, CIEN+ has more than 50 professionals who are experts in strategic planning, creative, digital and business innovation. CIEN+ also owns CulturIntel, a proprietary methodology that mines social cultural intelligence from digital discussions. This is a unique approach to research used to derive insights, barriers and unmet market needs.