Claudia Vergueiro Massei

Executive, Siemens

Claudia is currently on a challenging mission to transform the culture of one of the most successful business units of Siemens, with the intent to ensure higher collaboration among its 14,000 team members and more co-creation with partners and customers. After all, there is no digital transformation without an accompanying cultural transformation.

In her previous role, as Siemens Oman CEO, Claudia was committed to enabling the digital transformation in the sultanate and to contributing to its economic development. She drove business in power generation and distribution, smart grid, smart buildings, control and automation, and digital solutions for industrial applications. She assumed her role after working with Siemens in Germany, Denmark and China for various business fields, including wind power and rail automation.

Originally from Brazil, she commenced her career in strategy consulting, undertaking assignments in France, Morocco, South Africa and the United States, besides her home country. She subsequently co-founded a SaaS edtech startup in Brazil, Eduqo, which she ran for a couple of years before joining Siemens. Claudia developed her passion for education during her college days, when she worked as part-time teacher preparing students for university entrance exams in Brazil.

In her free time, Claudia enjoys to dance, travel and learn about different cultures, as well as to mentor young entrepreneurs. She is a Board Member of ITAex and of the Casimiro Montenegro Filho Foundation and she sits on the Advisory Board of Battery Associates. She was nominated by Forbes as one of the most powerful businesswomen in the Middle East in 2021 and 2020, by Business Insider Germany as among the Top 25 Female FutureMakers in 2021, and by LinkedIn as one of its 2020 Top Voices. She is also a World Economic Forum Young Global Leader.

Claudia holds an Aeronautical Engineering Degree from Instituto Tecnologico de Aeronautica, an MBA from the Wharton School and an MA in International Studies from the Lauder Institute, University of Pennsylvania. She also later pursued executive education courses in universities such as Stanford, Princeton, Cambridge, Oxford, London School of Economics and Nanyang Technological University Singapore.

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