Adriana Noreña is Vice President for Google Spanish Speaking Latin America, has been leading the region since June 2011, and is based in Sao Paulo. Prior to that she was Country Director for Google Argentina from 2009 to 2012, and Sales and Online Operations Director, first for Brazil and then for Latin America. Before joining Google, Adriana was Marketing and Business Development Director in Avaya; and Strategic and Finance Planning Manager in Elma Chips (PepsiCo). She is also the founder of a cosmetic products company. Adriana holds a degree in Business Administration from Universidad Icesi (Colombia); as well as an MBA from Babson College (USA) and a Master’s Degree in Management of Technology from the Massachusetts Institute of Technology (USA). Adriana currently serves as a member of MIT Sloan Latin America Office’s Advisory Council. She is married and has a daughter. Her hobbies include listening to music, reading, cycling, and running marathons.