生成式人工智能将鞭策企业加速信任转型
二十年来,数字化转型席卷了各个领域。在Web2兴起之初,创新型B2B初创企业、直接面向消费者的先锋企业和社交媒体平台曾一度跃居各自领域的佼佼者。如今,数字化转型又掀起了新一轮浪潮,那就是“信任转型”(trust transformation)。
An award-winning marketer and social entrepreneur, Tiffany Xingyu Wang’s deep technological understanding, digital trust stewardship and marketing prowess have positioned her at the nexus of the future of media, corporate ethics and the emerging community economy.
She currently serves as the Chief Marketing & Trust Officer of OpenWeb – a role that reflects her leadership in the field. The leading community engagement platform powers over 3,000 publishers and brands and is leading the way in creating trusting spaces for healthy conversations and diverse, engaged communities in the Web3 era. At OpenWeb, Tiffany Xingyu oversees marketing as well as the entire trust and safety P&L and is working closely with the company’s vast partner networks to scale market-leading best practices.
Tiffany Xingyu is also the President and Co-founder of Oasis Consortium. As part of the nonprofit created to define a digital sustainability model for businesses, she launched first-of-their-kind User Safety Standards for Web3, minting industry-backed consensus on digital safety early in the Web3 revolution and earning interest from TIME, MIT Technology Review and more. The momentum continues with over 20 platforms, including Roblox, Pandora, Grindr, Fandom, The Meet Group and Together Labs, pledging to the standards.
Tiffany Xingyu’s pioneering approach to marketing, innovation and advocacy serves as a model for future leaders looking to drive positive change at a global scale. She’s democratizing access to critical digital trust and safety knowledge through a first-of-its-kind LinkedIn Learning course for brand leaders. Active with global organizations that are elevating the dialogue around the future of media and the web, she is also a member of the World Economic Forum’s Young Global Leaders program, the Atlantic Council’s Trust & Safety Taskforce and a board member of AdCouncil.
Prior to joining OpenWeb, Wang was the Chief Strategy & Marketing Officer at Spectrum Labs, a leading contextual AI platform that keeps over 1 billion users safe online. She also holds two USPTO patents in machine learning applications for marketing.
Tiffany Xingyu stays abreast of blockchain and quantum computing technologies through investments and advisory board roles. She’s also a venture partner at Tribe, a Singapore government-backed blockchain accelerator, where she leads investor relations in the US.
Her leadership continues to be acknowledged within the industry and the global business community. She was recently on the cover of Adweek’s first edition of 2023 in the “Year of the Tenacious CMO” feature and her work has been highlighted in leading publications including Harvard Business Review, Forbes, Digiday, and VentureBeat. With further recognition from Forbes’ Most Entrepreneurial CMO List and the CMO Club’s Most Innovative Awards under her belt, Tiffany Xingyu has solidified her reputation as one of the seminal innovators of her generation.
二十年来,数字化转型席卷了各个领域。在Web2兴起之初,创新型B2B初创企业、直接面向消费者的先锋企业和社交媒体平台曾一度跃居各自领域的佼佼者。如今,数字化转型又掀起了新一轮浪潮,那就是“信任转型”(trust transformation)。
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